Our 10 Favorite Beach Towels to Buy Now

Who doesn’t love a good beach towel? Whether it’s plush and wraps around the body like a good hug, or even when it’s less luxurious but nevertheless absorbs every particle of water, a towel for the beach, poolside, or sailing is a practical and necessary addition to your beach essentials. Here, we give you a few of our favorites.

Loro Piana La Piscina Beach Towel

Art print of a tropical pool scene with tall palm trees, pink striped umbrellas, and sun loungers along the pool edge.

This is luxury at its most refined. Composed of linen and cotton jacquard, the Loro Piana La Piscina Beach Towel is designed with the ease of summer days by the pool in mind. Its motif is perfect poolside in a resort or vacation home, but its special finish, treated to ensure its hues remain vibrant, is as yacht-ready as they come.

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Hermès Panthere au Soleil Beach Towel

Rectangular rug with an orange border, showing a stretching leopard motif and a blue abstract fan, Hermès Paris in the corner.

The Hermès Panthere motif is transformed into beach form. Plush and impeccably crafted, the Hermès Panthere au Soleil beach towel is recognizably and unmistakably Hermès—replete with cheeky design. Use this poolside at a fun and stylish outing.

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Frette Oasis Beach Towel

Beige towel with a fringed edge and a dark striped border along one corner.

From one of Italy’s great textile houses, this towel balances exceptional softness with hotel-grade craftsmanship. It’s a perfect complement to the brand’s Oasis Outdoor Collection, and has fringed edges. Whether you’re by the sea or by the pool, this towel will give you both quality and comfort.

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Missoni Home Giacomo Towel 100X150

Folded multicolor chevron-pattern blanket with zigzag stripes in rainbow colors.

The iconic zigzag of Missoni is rendered in velour cotton in the Missoni Home Giacomo Towel 100X150. Bold, graphic, and synonymous with Mediterranean summer culture, this towel can be used both poolside or to wrap yourself post-bath after a day by the ocean. Show off your summer vibes and style.

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The Row Large Flower Towel

White quilted mattress cover folded into a square on a light background

Understated to the point of near anonymity, The Row Large Flower Towel is an elegant towel in soft cotton with a flower pattern. Made with an immaculate finish, its appeal lies in its understated luxury. Use it on the yacht or post-shower after a long day traversing waters–and feel at peace.

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Kids’ Beach Towel Blue Dior Oblique Cotton Terry Jacquard

Tall light-blue padded envelope standing upright on a white background, textured surface with a repeating pattern

Children and parents alike will love the plush material, which feels almost like a stuffed toy, to dry up after a swim. The Oblique motif brings immediate visual recognition, while the cotton construction keeps it firmly within luxury territory.

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Prada Striped Cotton Beach Towel

Sporty, monochromatic, and sharply executed, Prada’s interpretation of a beach towel looks like it’s made for lounging about on deck. Fabricated with artisan-level craftsmanship and rich with a timeless elegance, it’s nothing if not sophisticated engineering in a towel. It’s also decorated with the Prada lettering logo to give it pizazz.

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Abyss Habidecor Cannes Beach Towels – Curcuma (870)

Close-up of an orange cushion with a black-and-white striped border on a white background.

Favored by ultra-luxury hotels and residences, this Portuguese-made towel is exceptionally dense, absorbent, and indulgent underfoot and against skin. The Abyss Habidecor Cannes Beach Towels – Curcuma (870) is a bright addition to any day by the pool or at the beach. A striped ivory and black woven border add visual appeal to the soft and cozy towels.

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Bottega Veneta Striped Jacquard Beach Towel

Vertical-striped abstract painting with alternating black, white, burgundy, and gold bands; artist's signature along the right edge.

Textural sophistication meets fashion authority in the Bottega Veneta Striped Jacquard Beach Towel. Made in the cloud, fondant, and lava colorways, the towel translates beautifully on the shore, deck, and poolside. Its lush feel and muted tones keep things simple yet luxurious.

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Louis Vuitton Trunks And Bags Beach Towel

It’s an unapologetic luxury object: oversized, velvety, and unmistakably Vuitton. Designed less for practicality alone than for full visual impact at poolside or onboard, it offers a distinctive combination of summertime elegance and heritage design. The iconic Monogram pattern is combined with a signature inspired by the Louis Vuitton’s history as a luggage brand.

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