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Home › Cars

The New BMW X5 Shows Why Flexibility May Be the Brand’s Greatest Strength

BMW’s latest X5 introduces a broader powertrain strategy, proving the future of premium SUVs lies in giving buyers more choices, not fewer.

By Carl Cunanan

1 hour ago
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You can’t please them all. The new BMW X5 brings freshness and comment. But it shows they know that the future is flexibility and quickness. (Article continues after the video.) Video: The release of the new BMW X5 family last month provided me with a great insight into how divisive the car can be and how opinionated a lot of people can be about it. This is good in the sense that people are invested in cars that we love, but it also shows that there is increasingly more delineation between different parts of the automotive world. Also, it clearly shows that people shouldn’t be making assessments based just on released images. The new BMW X5 family is extremely important, obviously, for the brand itself, but what I’m looking at is the way that the whole product line is being developed and will be developed going forward in what is..

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