Louis Vuitton’s Newest Jewelry Watches Put a New Spin on the House’s Iconic Monogram Flower

Louis Vuitton wants you to enjoy some timely spring flowers.

The French maison has taken the Color Blossom jewelry collection into new territory, adding a timepiece inspired by the LV Monogram Flower. It is the first watch in the house’s fine-jewelry lines, underscoring its expansion from high fashion into high horology that began with the 2011 acquisition of La Fabrique du Temps watch manufacture. 

“We wished to reinterpret an iconic jewelry collection, presenting a women’s timepiece with a jewelry spirit,” said Matthieu Hegi, artistic director at La Fabrique du Temps.

The timepiece showcases LV’s dual expertise in watch and jewelry making, combining diamonds and gemstones with a reliable quartz movement. At the center of the 26 mm pebble-shaped case lies the famous rounded quatrefoil motif. Georges Vuitton created the floral monogram in 1896, taking inspiration from the 19th-century Art Nouveau and Gothic movements and traditional Japanese family crests (or mon). The curved sapphire glass is also cut into the shape of the four-petaled flower, providing a clear view of the hardstone dial below. Rounding out the design is a flower-shaped crown and leather strap.

The watch comes in four distinct styles that combine different metals and stones, including steel with white mother-of-pearl, pink gold with blush-toned mother-of-pearl, and yellow gold with turquoise amazonite. The clear standout is the pink-gold edition set with more than 100 white diamonds totaling just under a carat. 

“With the mother-of-pearl or hardstone dials, or a diamond-set case, there is also an inherently precious essence, which perfectly reflects the Color Blossom collection,” Hegi adds.

The dials are all adorned with a railway minute track that curves around every petal to accentuate the flower’s form. Stamping the track onto each face was a technical challenge, with precise calculations needed to avoid breaking the slices of mineral or organic materials cut between just 0.3 and 0.6mm thick. The watchmakers also used precision machinery to give the stones a delicate curve reminiscent of the other pieces in the Color Blossom collection. Each dial is hand-polished at La Fabrique des Arts. 

The Color Blossom watch is set to arrive in boutiques worldwide on June 12. Prices start at 4,600 euros (about $5,400 at the current exchange rate) for the steel version and go up to 19,000 euros ($22,100) for the diamond-set rose-gold reference. LV is expected to release further stone variations of the watch in the coming years.

This article originally appeared in Robb Report US.