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Cars

Ferrari’s Chief Marketing Officer Has Stepped Down Amid Backlash From the Marque’s First EV

Enrico Galliera had been with the storied carmaker for 16 years.

By Bryan Hood

June 30, 2026
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Photo: Ferrari

Ferrari is shaking things up at the top just one month after the debut of its first EV. Earlier this week, the Italian sports car maker announced its longtime chief marketing and commercial officer, Enrico Galliera, is leaving the company. His role in Ferrari’s leadership group will be filled by Massimiliano Di Silvestre, who was previously the president and CE. In a press release announcing the news, the marque said Galliera, who has served as its head of marketing since 2010, “has decided to embark on a new chapter in his professional journey,” and that he informed his bosses of his intention to do so “some time ago.” His replacement, Di Silvestre, is set to begin work on July 1 and will report directly to the company’s chief executive officer, Benedetto Vigna. “I would like to thank Enrico for the extraordinary contribution he has made to Ferrari throughout his long career,” Vigna said of..

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